Vynide Direct contracts RX&Co. for Retail Marketing Strategy

Automotive & Furnishings materials manufacturer, Vynide (Pty) Ltd. has contracted RX&Co. for the development of a new retail marketing strategy for the relaunch of their Vynide Direct retail chain. The project was shaped in negotiations between Stellenbosch University and Vynide senior executive Chantal Cotton and CEO Justin Bgoni, subsequently awarding the research and strategy development…

New kind of Supporters Club for SA Cricket Community

Running through May to June 2007 RX&Co. will be assisting Legends Sports Memorabilia (Pty) Ltd. to conduct a feasibility study for a new sports supporters club system targeted specifically at children at primary and secondary school level. The new initiative, planned to be launched with support the the United Cricket Board of South Africa and…

the geisha that called

This afternoon around 16h00 I received a call from the restaurant I dined at last night. About the restaurant: At risk of writing a restaurant review on a blog about marketing, it has to be mentioned that Geisha Wok and Noodle Bar in Mouille Point is one of those truly remarkable dining experiences Capetonians always…